Words
Arbitary signifiers and require a knowledge of language, linguistic form, rules and culturally learnt.
Plane of expression-How something is said, written down or designed effects the 'reading of meaning'.
Images
Iconic signifiers (resemble what they describe) are visually learnt/viewed/experiences.
Plane of abstraction-How an image is captured and rendered visually and how it affects the 'reading of meaning'.
Anchorage - Used to describe the relay of words and images.
Types
Denotation - Non coded - The most immediate sign of reading
Parallel and divergent - Following different paths
Arbitary signifiers and require a knowledge of language, linguistic form, rules and culturally learnt.
Plane of expression-How something is said, written down or designed effects the 'reading of meaning'.
Images
Iconic signifiers (resemble what they describe) are visually learnt/viewed/experiences.
Plane of abstraction-How an image is captured and rendered visually and how it affects the 'reading of meaning'.
Anchorage - Used to describe the relay of words and images.
Types
- word specific
- image specific
- dual message
- Interdependent (or convergent)
- parallel (or divergent)
Denotation - Non coded - The most immediate sign of reading
Parallel and divergent - Following different paths
Rene Magritte: The Treachery of Images
1928/1929
‘The treachery of images’ highlights the gap between meaning and language. When Magritte used his chosen words and image, he opened up a conversation about the conventional notion about objects corresponding to words. He looks at the idea that what we want isn’t not as unassuming as what we see, but also the meaning hidden behind what’s is In front of you.
one of our tasks was to draw out Magritte's Treachery of images' pipe and figure out what we saw.
Most of us in the lecture agreed it had connotations of rich, white middle aged men from the 1920's. Pipes signified class and their place in society as rich business owners. Smoking a pipe was only done by the upper class.
The script text in the image is also quite elegant and classy, which to me could signify wealth.
one of our tasks was to draw out Magritte's Treachery of images' pipe and figure out what we saw.
Most of us in the lecture agreed it had connotations of rich, white middle aged men from the 1920's. Pipes signified class and their place in society as rich business owners. Smoking a pipe was only done by the upper class.
The script text in the image is also quite elegant and classy, which to me could signify wealth.